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THE RELATIONSHIP BETWEEN INTELLECTUAL PROPERTY


          ON ECONOMIC GROWTH AND THE SUSTAINABLE

          BUSINESS MODEL



          TRAN THI LAN PHUONG

          Abstract: In recent decades, the issue of Intellectual Property rights (IPRs) protection has been at the centre of public policy debates.
          Today, IPRs are recognized as an important economic mechanism, that encourages research and development (R&D), creation and
          innovation in several significant ways. By systematizing the concept of IP, IPRs, business model and the nature of economic growth,
          this paper summarized the role of Intellectual Property on Economic as a whole and on the sustainable business model mostly based
          on some theoretical framework and empirical evidence from previous studies. This study makes three important contributions to the
          empirical literature: giving some different opinions about the IP and IPRs; analyzing the nature of business model and the factors
          make success business and confirming the role of IPRs on economic growth.
          Keywords: Intellectual property, business model, economic growth

          Received: September 6 , 2022                       Theoretical framework and literature review
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          Revised: November 16 , 2022
          Accepted: December 3 , 2022                         Business model
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          Introduction
                                                               Business model definition
            Every company has a business model, whether that   The business model concept gained popularity during
          model  is  explicitly  articulated  or  not  (Chesbrough,   the  dotcom  boom  of  the  1990’s  but  mentioned  more
          2006;  Teece,  2010).  Business  models  with  different   clearly in various research studies (Zott et al., 2011). From
          level  of  application  of  technology  and  research  and   the foundation of research of Zott, there have been huge
          development will produce the channel through which an   number of research focusing on explaining the different
          entrepreneur could increase the efficiency of production   perspectives of the definition of business model and also
          in particular as well as boost economic outcomes (Teece,   the vital role of business model in the economy. Some of
          2010). In other words, business model has impact on the   the most particular research studies as follows: Bieger and
          situation  of  both  the  firm  and  the  economy.  Business   Reinhold (2011); George and Bock (2011); Schallmo (2013)
          models are required because of the features of market   and Massa et al., (2017). The business model became the
          economies where there is customer choice, transaction   high-  end  corporates’  secret  and  the  key  to  compete.
          costs, heterogeneity amongst consumers and producers   The  traditional  business  models  regarded  the  various
          (Chesbrough, 2006).                                stakeholders as individual atoms, which brought a lot of
            The objective of this paper is to realize the relationship   drawbacks. Many domestic enterprises thought business
          between business model and intellectual property by   model as the internal operation mode, less considered the
          initially increasing our foundational understanding of   need to use other resources and assets, which hindered
          the business model concept. The  paper also analyzes   the rapid development of enterprises.
          the  effect  of  IPRs  on  economic  growth  by  giving   While defining the business model concept has been
          the  nature  of  IPRs  and  implies  the  channel  through   among the first tasks of early researchers (Osterwalder et
          which  some  elements  of  IPRs  boost  the  economic   al., 2005), the definitions have been subjects to much debate
          development. The approach of giving two areas of the   (Pateli,  2004)  and  a  general  accepted  definition  has  not
          concept  of  business  model  including  business  model   yet emerged (Morris et al., 2005; Zott et al., 2011). Table 1
          definitions and business model elements are important   provides an overview of some of the prominent definitions
          for  the  conceptualization  of  business  models.  These   over  time.  We  need  first  explore  these  definitions  and
          views  of  business  models  have  been  a  core  focus  of   highlight  some  of  the  similarities  and  differences  to
          research  (Ockwell  et  al,  2016;  ,  2004).  In  this  paper,   increase our understanding of the business model concept.
          the business model is defined as the value logic of an   Thereafter, we will specific zoom into the notion of value
          organization  in  terms  of  how  it  creates  and  captures   creation. We will end this section with a working definition
          customer value and can be concisely represented by an   explicitly  targeting  customer  value  and  some  specific
          interrelated set of elements that address the customer,   considerations that need to be taken into account when
          value proposition and economics dimensions.        developing or using business model definitions.

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